Arch & Loop
About
Studio Size
Medium (6-20)
Year founded
2012
Borough
Manhattan
Studio Bio/Philosophy
We believe in taking a clean, minimalist approach to brands who want to communicate rich, sophisticated ideas. Our two founders, respectively from the worlds of graphic design and digital engineering, balance and mix the two disciplines to create holistic experiences using analog and digital tools.
The Team
Arch & Loop has 9 people. Of those, 2 are studio heads.
24% of studios are medium-sized (6-20 people).
Average height
5’4”-5’6”
Shortest: 5’2”
Tallest: 5’9”
Average age
30-35
Youngest: 22
Oldest: 42
Number of freelancers/year
0
Number of interns/year
1-2
Average: 1-2
Studio Disciplines
Breakdown of Work
Number of studio projects
26–50
Pro-bono projects
1–5
Primary Specialties
- Art Direction (58)
- Books (52)
- Branding & Identity (77)
- Editorial/Publication Design (51)
- Environmental Design (38)
- Illustration (45)
- Packaging (45)
- Print (75)
- Web Design (59)
- Web Development (25)
Clients’ Industries
- Fashion (45)
- Finance & Investment (26)
- Media & Publishing (58)
- Products (32)
- Retail (43)
- The Arts/Cultural Institutions (71)
- TV (17)
Arch & Loop’s Clients
- Barakat
- Bravo
- Chief Trunk
- Creed
- Haspel
- House of Lavande
- Melissa Joy Manning
- MoMA (6)
- Novis
- Pamela Love
- SARAH FLINT
- State Bags
- Tanya Taylor
- Veda
- Vena Cava
Lydia Turner, Partner, Creative Director
Demographics
Age 30, Female, from Kensington, Maryland, United States, now lives in Greenpoint, Brooklyn, NY. Formal education is undergraduate degree, primary design education is school (School of the Visual Arts).
What’s been the biggest influence on your design career?
My portfolio teacher at SVA was James Victore. I learned from him to balance the delicate with the bold, follow my instincts, fuck the haters, and "turn it up to eleven." My first boss, Richard Pandiscio, taught me to speak about my work with conviction. A lot of the time when I get stuck on a project I just try to think "what would Tibor Kalman do?" That helps me tap into the wild ideas that were lurking inside me the whole time.
Years in Design Industry
10 years
Average: 17 years
Previous Design Employment
- Partners Parisi
- LT & Co.
- Pandiscio Co.
Time spent designing
30% actual
50% desired
Martin Zagorsek, Partner, Digital Director
Demographics
Age 42, Male, from Ottawa, Ontario, Canada, now lives in Fort Greene, Brooklyn, NY. Formal education is graduate degree, primary design education is school (University of Waterloo, Canada).
Industry before design
Engineering, Finance, Management
Previous Design Employment
- Sapient
Teaching Design
- Parsons The New School for Design — 7 years
Time spent designing
10% actual
10% desired
Location
The Space
The studio is about 1500 square feet. It’s rented and they’ve been there for 8 months.
Number of times moved
1
Total people in space
9
Amenities
- Bike storage (26)
- Cleaning service (44)
- Coffee maker (53)
- Free snacks (27)
- Freezer (43)
- Library/book collection (67)
- Photo/video equipment (45)
- Pin-up board (43)
Number of conference rooms
1
Client meetings held in studio: Approximately half
Number of plants
1-5
Decorations
Our work, Photos, Process materials for ongoing projects
Desk Policy
To each their own: some keep their desks tidy, while others like it messier.
Space Satisfaction
We like it, but plan to make some changes to the space
Working Days
Working week
The work week is 40-49 hours/week, core hours are 9:30-7:30, with the first in at 9:00am and the last out at 7:30pm.
50% of studios work 40-49 hours/week.
The average is 40-49 hours/week.
Paid Vacation
16-20 days
3% of studios in this range
Paid Holidays
11 days
Average: 7
Work Weekends?
Once a month
Take Summer Fridays?
No
Busiest Time of day?
Afternoon
Favorite Typefaces:
Culture
Music
Plays music for 80% of the day at an average volume. Currently obsessed with Daft Punk, and most played over the last year is Led Zeppelin.
Biking to work
2
127 bikers across all studios
Pick your poison
Fancy Cocktails
Overall Noise Level
Average
59% of studios are average
Studio pets
1 dog
32% have pets at the studio
Extra-curricular activities
Office Yoga
Working groups
Work from home?
Once a month
Encourage freelance work?
Indifferent
Internal studio meetings
Once a week
Lunch Habits
Eats in small groups
Favorite delivery/take-out: 'wichcraft, Snack, Asiadog, Gourmet Garage